New York has been at the center of hip-hop since its inception and rising artists like Jaja B are still carrying the torch forward.
Harlem, New York-born rapper Jaja B has been buzzing in the streets with his energy and tenacity over Drill beats. Tapping into his lifestyle to pen bars that bring the environment he was raised in, to fans, he has become one of the main rising artists that have the spotlight to become the next up from Harlem. Jaja B does more than simply create exceptional music, through his songs, his experiences and emotions are released over the beat, making him a rapper whom listeners connect with.
While many are aiming to attain the same dreams to make it out to a better life, few hold the conviction and dedication to place them ahead of Jaja B. Inspired and supported by his close friends and management team, his eyes are focused on success and that ambition to ascend to the top will be the vehicle that drives him to become a chart-topping mainstream rapper. His catalog has already erased any questions about his talent, but his latest single, “Sparrow” lays any remaining doubt to rest. The track is a banger, to say the least. Jaja B separated himself from everyone else coming out of Harlem, displaying a style that still held the New York sound but one evolved with his own style and twist.
This is only the beginning of his legacy, one that is building up to be something culture-changing. Follow Jaja B online and stream his latest single, “Sparrow.”